The Brand Army was founded in 2018 by Paul Domanski and Shaun Van Doorn with the goal of revolutionising the concept of an eCommerce agency through the use of cutting-edge influencer marketing strategies. 


Combined, they have over 15 years of experience in performance-based digital marketing for eCommerce brands. The Brand Army is the culmination of all of that knowledge and experience. 



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Paul has been in the digital marketing space for 7 years. He has facilitated thousands of successful influencer relationships and profitably co-ordinated millions of dollars in ad spend on Instagram, Facebook, Google and LinkedIn. 


His results-driven and relationship-based approach to influencer marketing has become the core of The Brand Army’s philosophy. 


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Shaun has been in the digital advertising space for over 12 years and has worked with hundreds of top brands through traditional agency channels. Over the past 5 years, his focus has been on designing custom-built software systems that increase ROAS for eCommerce brands.


He has adapted these systems to the influencer marketing space and they are now an integral part of The Brand Army’s winning formula.